Independent Label Founded by Baekhyun Aims to Foster Individuality and Experimentation

Courtesy of SM ENTERTAINMENT

Chen, Baekhyun, and Xiumin of the boy band EXO are embarking on solo careers under the newly founded agency, INB100. Established by Baekhyun in July 2023, the independent label will serve as a platform for the three members to explore various activities and pursue their solo endeavors.

The announcement, made on Monday, clarified that the trio will maintain their commitments to EXO and continue group activities under the management of EXO's agency, SM Entertainment. 

▲ Courtesy of SM ENTERTAINMENTIn a press release, INB100 stated, "Baekhyun, Xiumin, and Chen's solo activities will take place at the independent label with the mutual agreement with SM Entertainment." The decision to launch the label stems from the members' contemplation about their future as artists, particularly considering the evolving landscape of the K-pop industry.

INB100 aims to uphold the uniqueness and individuality of each member, fostering an environment where they can experiment and produce their own work. SM Entertainment reiterated that the members' EXO activities will proceed according to their contracts with the agency.

D.O., another EXO member, has signed with another agency, Company Soosoo, for his individual pursuits in singing and acting.

Despite the individual ventures, SM Entertainment confirmed that all eight members of EXO will continue as a group, presenting new music and performances. They are scheduled to participate in EXO's meet and greet planned for April and engage in various activities to connect with their fan base.

Sayart

Kang In sig, insig6622@naver.com