HYBE and Walt Disney Korea Launch Merchandise Featuring New Looks for Animated Figures

Courtesy of HYBE

On Thursday, HYBE, the management company of BTS, announced a collaboration between their animated characters, Tiny TAN, and Walt Disney's "Toy Story."

Tiny TAN characters, resembling the appearances of the seven BTS members, received new looks inspired by the outfits of Toy Story's main characters, including Woody, Alien, Hamm, Rex, Buzz Lightyear, Forky, and Lotso.

According to HYBE, leader RM's character is depicted wearing a cowboy hat and outfit, while Jin's character is seen wearing Alien's spacesuit.
 

▲ The Tiny TAN characters wearing the outfits of the "Toy Story" characters / Courtesy of HYBELast month, HYBE teased the collaboration with a cartoon posted on X (formerly Twitter).

Merchandise featuring the updated Tiny TAN characters went on sale on April 3, with items ranging from figurines to pens to blankets. These goods will also be available at Shinsegae department stores in Seoul and Busan starting from May. Shinsegae plans to host pop-up events on May 2, May 17, and June 7.

Rhee Seung-suk, president of HYBE's subsidiary HYBE IPX, expressed gratitude for the collaboration with "Toy Story," highlighting the increased value and status of Tiny TAN's intellectual property (IP). Various official products, collaboration items, and pop-up events have been prepared with partners to ensure widespread enjoyment of the characters resulting from the collaboration between two globally beloved IPs.

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Blue YIM, yimyoungseo1010@naver.com