Agency ADOR Unveils Details on Upcoming Single Album "How Sweet"

Courtesy of Ador

▲ Captured music video image of K-pop girl group NewJeans' "Bubble Gum" / Courtesy of Ador

Korean girl group NewJeans introduced their latest single, "Bubble Gum," in a music video released by their agency, ADOR, on Saturday.

The track, described as easy-listening, features a simplistic drum pattern and synthesizer accompaniment.

Scheduled for release on May 24, "Bubble Gum" will be part of the group's upcoming single album titled "How Sweet."

The video, which begins with member Hyein demonstrating soap bubble making, showcases the members engaging in various activities such as blowing bubble gum and playing with bubbles, balloons, and glass beads.

Shot in diverse settings including a beach, green ranch, and a camping car scene on an early summer night, the visuals aim to evoke a refreshing ambiance.

Within 15 hours of its YouTube debut, the video amassed over 6.2 million views.

Sayart 

Blue YIM, yimyoungseo1010@naver.com