Jisoo's Brother to Oversee Individual Ventures as Blackpink Members Opt Out of Contract Renewals

Courtesy of Blissoo

In a recent development reported by local media on Tuesday, Jisoo of Blackpink has enlisted her older brother to oversee her individual activities. Her brother currently manages Biomom, a company specializing in children's supplements, and has initiated recruitments for Blissoo, a newly established affiliate focusing on the entertainment business. 

▲ Courtesy of BlissooWhile Blackpink will continue to have its group activities managed by label YG Entertainment, all four members, including Jisoo, have chosen not to renew their contracts. This decision was finalized last month, marking a shift towards individual career pursuits. Jennie, another member of Blackpink, had earlier announced in November of the preceding year that she is establishing her own label, Odd Atelier, in collaboration with her mother.

Jisoo, in the interim, achieved notable success with her solo debut song, "Flower." Notably, the track emerged as the most-streamed song by a K-pop solo female artist in 2023, according to annual reports from major platforms such as Spotify, Apple Music, YouTube, and YouTube Music.

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Blue YIM, yimyoungseo1010@naver.com