Quartet Returns with Four Tracks and a Focus on Rebellious Themes

Courtesy of GLG Entertainment

H1-Key, a K-pop girl group, has released a new mini-album titled "Love or Hate," which features four tracks: "Let It Burn," "(heart) Letter," "Iconic," and "Rainfalls." This release marks their return four months after their previous work.

The title track, "Let It Burn," blends a boom-bap hip-hop rhythm with rock influences. The group’s leader, Seoi, stated at a press conference in Yongsan-gu that the song's rebellious lyrics and choreography set it apart from their earlier releases. She expressed confidence in the group's ability to convey the song's message, which embraces rebellion as a facet of personal identity.
 

▲ Courtesy of GLG EntertainmentHwiseo, another member of the group, described the lead single as a reflection on the acceptance of rebelliousness as part of one's nature. The choreography, designed by renowned choreographer Lia Kim, is intended to be straightforward and accessible. Yel, the youngest member, mentioned that Lia Kim provided detailed instruction during their dance sessions.

Riina emphasized that while the group has experimented with a new concept, the core of H1-Key's music remains consistent. She noted that their music often addresses relatable themes, with this album focusing on the negative and rebellious aspects of youth.

The group's fashion for this release features red and black outfits inspired by the rock-chic style of the 1970s and 1980s, which Riina described as a departure from their previous styles. Seoi mentioned that capturing the rebellious vibe in the recording required significant effort, guided by composer Hong Ji-sang’s direction to express intense emotions.

Looking forward, Hwiseo shared the group's aspirations to achieve a first-place ranking on a music show, host fan meetings, hold solo concerts, and embark on an overseas tour.

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Blue YIM, yimyoungseo1010@naver.com