K-pop girl group Fifty Fifty has been recognized by Billboard, securing a spot on the publication’s list of The 25 Best New Christmas Songs of 2024: Billboard Staff Picks. Their track Naughty or Nice from the group’s first winter album, Winter Glow, has received acclaim for its refreshing take on holiday music.

Billboard praised the song as a "pace-changing banger," highlighting its fusion of cheerful K-pop energy with sophisticated retro jazz elements. The track’s jazz-infused pop style captures the spirit of Christmas, making it enjoyable for listeners of all generations. The group’s distinctive vocals and charming delivery further amplify the song’s rhythmic melody, elevating it to global popularity on par with their title tracks.

Naughty or Nice stands out not only for its catchy melody but also for its universal appeal as a Christmas anthem. Its ability to seamlessly blend traditional holiday vibes with contemporary K-pop aesthetics has made it a favorite among international audiences.

Fifty Fifty has been actively engaging with fans in the U.S., recently appearing on PIX11 News and SiriusXM Radio, where they performed their winter songs live. Their soulful performances earned widespread praise, delivering a perfect holiday gift to their growing fanbase.

Adding to their success, the group completed their first U.S. tour, Love Sprinkle Tour in USA, on December 16. The tour, which included stops across major cities, showcased their growing popularity and ability to captivate global audiences. The group also participated in promotional activities in New York, further solidifying their status as a rising force in the global K-pop scene.

A representative from the group’s agency stated, “Fifty Fifty has firmly established themselves as a leading global girl group.” The enthusiastic response from American fans underscores their burgeoning international appeal and cements their reputation as a group to watch in the global music industry.

Sayart / Kelly.K, pittou8181@gmail.com