BTS's 2022 track "Run BTS" has experienced a remarkable resurgence, climbing back to number one on iTunes Top Songs charts in 61 countries and regions worldwide. The song topped charts in major markets including Brazil, Finland, Mexico, and Greece as of Friday morning, according to an announcement from BigHit Music. This impressive achievement comes nearly four years after the track's initial release and demonstrates the group's enduring popularity during their group hiatus. The resurgence is largely attributed to the group's dedicated global fandom, known as ARMY, who organized a massive streaming campaign to celebrate the new year and build momentum for BTS's upcoming comeback.

"Run BTS" originally appeared on the septet's anthology album "Proof," which was released in June 2022 as a special commemorative project. The track showcases BTS's characteristic high-energy performance style and powerful rap verses, embodying themes of perseverance and collective ambition. Its lyrics express the group's determination to keep moving forward together while supporting one another through challenges, making it especially meaningful for fans during the current period of separation. The song's dynamic production and inspirational message have helped it maintain its appeal long after its initial release.

BigHit Music officially credited ARMY members for orchestrating the coordinated streaming effort that propelled the song back up the charts. The campaign began as fans sought to ring in 2026 with a meaningful gesture that would demonstrate their continued dedication to the group. Social media platforms were flooded with messages encouraging fans to stream "Run BTS" repeatedly, creating a global movement that translated digital activism into commercial success. This organized effort reflects the sophisticated and committed nature of BTS's fanbase, which has mastered the mechanics of digital music platforms.

The timing of this chart success aligns perfectly with BTS's recently announced return to group activities, including a new album scheduled for March 20 and a subsequent world tour. This marks the group's first full-group comeback since members began fulfilling South Korea's mandatory military service requirements. The March release represents a historic moment for both the septet and their fans, who have patiently awaited the complete group's reunion. The new album is expected to showcase the members' individual artistic growth during their time apart while maintaining BTS's signature sound.

This iTunes achievement highlights the unique and powerful relationship between BTS and ARMY, which extends far beyond typical artist-fan dynamics. The ability to mobilize supporters across 61 different territories demonstrates the group's unparalleled global reach and the organizational capacity of their fandom. Such victories also illustrate the evolving music industry landscape, where dedicated fan communities can significantly impact chart performance through strategic streaming and digital engagement. The success serves as a testament to the loyalty and passion of BTS's supporters worldwide.

As the March comeback approaches, anticipation continues to build for what industry experts predict will be one of the most significant returns in K-pop history. The "Run BTS" streaming campaign functions as both a celebration of the group's past accomplishments and a powerful statement of fan commitment to their future. Observers note that this level of sustained engagement during a group hiatus is virtually unprecedented in the music industry. BTS is poised to reclaim their position at the forefront of global pop music, with their fanbase ensuring the group's presence remains strong even during their absence.