Quebec has its first-ever Commissioner for Children's Well-being and Rights, and now Marie-Eve Brunet Kitchen and her team have officially unveiled their new logo. The design features a clever blue fox holding a balloon shaped like the moon, surrounded by stars, and was created by artists Estée Dauphin and Audrey Valois. The logo was exclusively revealed to readers of "Les as de l'info" (The Info Aces), a children's news platform, on World Children's Day.
Marie-Eve Brunet Kitchen, who has served as Quebec's first Commissioner for Children's Well-being and Rights since April, chose November 20th—World Children's Day—as the perfect date to unveil the logo. "I wanted to present it first to the Info Aces because you helped us so much by participating in our call for contributions to create the logo. I'm very excited!" she explained during the exclusive reveal.
The symbolism behind the logo is deeply meaningful and child-focused. According to Brunet Kitchen, the fox represents the Commissioner and her mission. "The fox is clever and adapts to all environments. It can see beyond appearances and knows how to find creative solutions to problems," she explained. The fox holds a balloon to show that one must aim high to succeed in reaching for the moon for children. The stars in the design symbolize children, each with their own unique light, while the blue color was chosen because it represents both Quebec and peace.
The children from "Les as de l'info" played a crucial role in the logo's development. "They gave us so many ideas! It really served as our inspiration," Brunet Kitchen said. "We made summaries of all the proposals we received and read them many times. We wanted to stick closely to the emotions that the Info Aces had shared with us." The team also surveyed children around them, including Brunet Kitchen's own children. The idea of using an animal came up frequently, as did the color blue, and all these suggestions nourished the artists' creative process.
The new logo will eventually appear everywhere on the Commissioner's social media platforms and website, though everything is still being built. Some children have already suggested they would like to see the fox turned into stuffed animals, which remains a possibility for the future. Currently, the fox mascot doesn't have an official name, but Brunet Kitchen expressed curiosity about what names the children might propose.
The article sparked an enthusiastic response from young readers, who flooded the comments section with creative name suggestions. Proposed names ranged from simple options like "Fox," "Foxy," and "Hope" to more elaborate French suggestions like "Renardo," "Le renard de l'espoir" (The fox of hope), and "Le gardien lunaire" (The lunar guardian). Some children suggested names that reflected the logo's symbolism, such as "Pax" (meaning peace in Latin), "Luna" (referencing the moon), and "Sky Foxe."
One creative young reader, identified as "Meme pas vrai," contributed an extensive list of invented names including "Lunard, Azuro, Futéo, Éclairon, Solucio, Renalune, Bleux, Étoilix, Gardioux, Mélios," among many others. Students from a sixth-grade class at École des Cerisiers collectively suggested names like "Gaspor," "Louloup," "Renardo," "Yvee," and "Liloup." The variety and creativity of the suggestions demonstrated the children's engagement with the project and their sense of ownership in the Commissioner's new identity.
This collaborative approach to creating the logo reflects the Commissioner's commitment to including children's voices in her work. Since taking office in April, Brunet Kitchen has made it clear that her mission is to be an ally to all children in Quebec. The fox logo, with its symbolism of cleverness, adaptability, and the aspiration to reach for the moon on behalf of children, perfectly encapsulates this mission while incorporating the creative input and emotional connections that young Quebecers shared throughout the design process.
